As we divulged in our blog about Photoshop® mishaps and how to avoid them, graphic designers commonly use photo editing software to manipulate the pictures we see in print and online advertisements and other marketing materials. Although most photo editing is done in order to enhance an image to make it more aesthetically pleasing, some […]
Marketing professionals are always attempting to draw new customers, but without using the proper tools to attract new customers, marketing efforts will be lost. When it comes to advertising, you have to know your target market well enough to know what they would appreciate and match your marketing strategy to their taste. I mean, you […]
Marketing professionals strive to foresee any possible issues before they become problems. Part of this process is learning to maintain relationships with customers, also referred to as internal marketing or customer relationship management (CRM). While gaining new customers is great, you can’t neglect customers that have been loyal along the way, you have to nurture […]