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How to Handle High Marketing Demands

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Imagine: it’s 4 o’ clock in the afternoon and you receive an urgent request from one of your clients who is in need of a print advertisement.  The kicker is that the ad deadline is tomorrow and you have less than 24 hours.  In the fast-paced world of marketing, having last-minute deadlines is something that […]

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Dead or Alive: The Value of Print Advertising

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You’ve probably seen articles about the irony of Google using print advertisements to show the advantage of their online advertising services. If not, Google’s recent ad in Canada’s Globe and Mail newspaper received quite a bit of attention especially after a Globe and Mail reporter, Steve Ladurantaye, tweeted “An ad for Google ads in today’s […]

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