negative keywords | McCauley Marketing Services

negative keywords

March 7 2019

What You Need to Know About Negative Keywords in PPC Ads Part 2

PPC digital marketing, negative keywords, pay per click ads, PPC management, search engine marketing

In our last blog, we introduced you to negative keywords in your pay-per-click ads like Google Ads. You learned the basics of how negative keywords work and how they can make your PPC marketing more cost-effective and increase your conversion rate. As important as that all is, you can’t trust just anyone with your company’s […]

February 18 2019

What You Need to Know About Negative Keywords in PPC Ads – Part 1

Educational, PPC google pay per click ads, marketing advertising in atlanta ga, negative keywords, PPC management Atlanta, Search engine marketing atlanta

There are few digital marketing strategies that are as effective as pay-per-click ads like Google Ads. They skyrocket your listing to the top of search results and help you build your web presence even if your site is a newcomer. When most people craft their PPC campaigns, though, they put all their focus into the […]