McCauley Services specializes in helping you, as a business owner, develop and maintain a profitable clientele through strategic marketing and public relations tactics. We take “Customer Relationship Management” to heart; and are passionate about maintaining our customer relationships- we begin by asking YOU questions, analyzing YOUR business and YOUR competition, identifying YOUR needs, and utilizing YOUR business’ advantages to maximize exposure so that your business doesn’t have to spend time and/or sacrifice service. Our success is solely determined by that of your company’s. Thus, we are devoted to producing results for YOU.
McCauley Marketing Services offers an extensive menu of services including : advertising, social media, graphic design, writing/copy writing, public relations, SEO, SEM, and customer relationship management. Our ability to skillfully adapt our marketing efforts to successfully complete a project, regardless of scope or industry, has kept McCauley Services in business for a decade. We’ve enjoyed serving many of our clients for a number of years and have watched them grow from promising start-ups to bustling businesses with exemplary reputations.
Results driven, McCauley Marketing Services thoroughly researches all of our clients (and their competitors) in creating fact-based marketing plans that work. Take a moment and browse our answers to your frequently asked marketing questions and the selection of past Articles and Public Relations campaigns to see how we truly do value the quality of our client’s reputations and the material we create to represent them.
Online advertising poses many challenges. Making a great ad can be tricky for some. Getting your potential customers or clients to take notice of it is a totally different beast. As innovation in advertising technology renders old tactics less common than in the past, it’s more important than ever to keep up with the most […]
For small medical practices, cultivating a community of followers on social media can seem daunting and intimidating. Scary as that may seem, social media is the most cost-effective and targeted way to reach your prospective patients. Studies show that a whopping 18 percent of all time spent online is spent on social media. Whether you’re […]
These days, all businesses use social media. That doesn’t mean they all use it well. When applied properly, social media marketing can provide a cheap and easy way to engage with your customers and get your message out into the world. When applied improperly, well, the results can be downright ugly and confusing. With this […]
Blogging is both one of the most vital and one of the most underestimated marketing tactics today. It can improve your website’s SEO performance, allow you to make a personal, immediate connection with your target audience, and even give you the opportunity to set yourself apart as an authority in your field. However, it is […]
In the world of social media marketing, two key terms seem to come up more often than any others: “reach” and “engagement.” But some who are new to the game might wonder, what exactly do these two fundamental concepts mean? More specifically, how do they relate? Which is more important? And how do I utilize […]
We have all heard the saying: “there is no such thing as bad publicity,” and it would seem that, more and more, businesses and social media marketing campaigns are taking that saying to heart. Whether it’s an ad that makes light of a serious social issue or one that evokes negative racial, cultural, or gender […]
Just a casual glance at any Facebook feed is often enough to make one wonder whether the rules of grammar have become obsolete. In a world where a picture is worth a thousand words, but a Tweet can only be 140 characters, shortcuts in the form of abbreviations and hashtags have become more the rule […]
Depending on who you talk to, for a marketer, the ever-changing nature of social media is either an invigorating challenge or an all-out nightmare. Regardless of which side you’re on, the fact remains that platforms like Facebook, Twitter, and Instagram are constantly adding new features, and that staying on top of these updates is crucial […]
Thinking outside the box can be a great way for some businesses to get a leg up on their competition, but there are still some tried-and-true techniques that are essential in any marketing plan, and one of them is tracking your data – specifically, keeping tabs on the results of your campaigns. The only way […]